Virtual Listing Protocol

Accattato & Company Real Estate

For the safety of our sellers and agents, we have developed the next generation listing presentation.

Our listing team at Accattato & Company Real Estate, will conduct a Virtual Listing Appointment discussing pricing strategy, preparing the home, target marketing plan and how we predict how many contracts the listing will receive prior to launch

Note: Pre Listing Presentation is so powerful and informative for sellers, we will continue this even after the Coronavirus is just a bad memory. The interview takes 20-30 minutes and sellers can be in different locations. This also allows us to open up our presentation hours to include evening hours.

Next Steps:

• Inspect the property for condition and updates.
• Create a “to do” list that will maximize value and minimize days on the market.
• Prepare and send an email of the Listing Paperwork, Final Pricing Strategy and Marketing Plan for the home.
• Set a roll out schedule including:
  • Pictures
  • Launch date
  • Coming soon marketing
  • Final pricing
  • Deliver showing protocol to all agents
• Do a predictive analysis to target buyers and monitor online reactions of the buyers and Real Estate Agents prior to launch.
• Introduce open houses with tours in 15 minute increments to allow for a private tour; 1 family at a time while also practicing social distancing.
• Require all parties to wear gloves, face mask and no shoes.
• Sellers will leave all lights on and interior doors open.
  
• All conferences, contracts and inspection releases will be reviewed by phone or online via Zoom, FaceTime, or an app of the clients choosing.
• Send all documents for signature via Dotloop.